Demand Generation services encompass a wide range of activities. We are a leader in Demand Generation for our chosen areas of IT and BPO/ITeS (IT Enabled Services). We focus on the specific areas of Demand Generation where we have build expertise to address the pain points of our customers. We have deliberately built ourselves up to not be a mere cold-calling machine. Even though this is a common model in the world of Demand Generation, we have consciously stayed away from it.
At Beyond Codes, we are quality-focused rather than focused on making thousands of calls a day. Many of the systems that we have in place at Beyond Codes go directly against standard call center practices, and as a result, we are able to cater to the highly specialized, knowledge-based needs of our clients.
The key element of our approach is our proprietary Call SMART model, a highly scientific, research-based model that, rather than being quantity-based and scattershot, is quality-based and focuses on connecting with only the right people, to get a better return on investment. Call SMART is our guiding principle, and it rests on the three core pillars of our business – People, Process and Systems.